DOZEN came up with a name and created a packaging design for brittles “Dziobky”

DOZEN came up with a name and created a packaging design for brittles “Dziobky”

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Shpola Food Goods Plant rolled out a line of sweets—small brittles in convenient packaging—under the brand name Jaivir.

DOZEN came up with a name and created a packaging design for the new sub-brand. The birdy name “Dziobky” is all about nutritious candies with seeds and nuts you can eat on the run. Based on the parent brand’s identity, the design is largely personalized with a light background, bright colors, a mascot bird that catches attention right away, and a spectacular appetizing food zone to introduce consumers to the product.

jaivir
jaivir